I’ve worked across Architecture, eCommerce, Education, Government, Community Services, Construction, IT, and more, designing for B2B2C, B2B, and SaaS.
My diverse background fosters lateral thinking, fresh perspectives, and the ability to uncover unique opportunities in every challenge.
UI Designer task completion rate by 25%
Implemented 80% UX customer-side features contributing to company wide sales 4% for year 2023-24.
Won national merit award for public and social sector in Government for implementing innovative features.
Resulted in 12 renowned enterprise accounts within 9 months and recurring business of $500K USD.
Also, adding value to vaccine fleet management during COVID.
Every company’s design process varies, but the core remains the same: understanding user, business, and technical needs, solving problems collaboratively, and iterating based on feedback. Tools and workflows differ, but the goal is to balance user satisfaction with business outcomes.
A flexible, culture-aligned approach works best, and I find the Double Diamond methodology particularly effective for product teams.
